Technical SEO Ryan Smith, SEO Programmer on search engine friendly web development – HackingSearch.com

Here are the links from my presentation on Automated Keyword Research in the Organic Keyword Research panel at 2007 WebmasterWorld conference in Las Vegas.

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Properly translating your search-unfriendly URL’s into search-lovable ones, or just scrambling up your information architecture (or “IA”, which is essentially a site’s navigational structure, with respect to the way content is organized) into something more delicious to bots and humans alike should be a straightforward process. Many of us had to learn this process from trial-and-error (trial by fire more like it) or, if you were lucky, from popular SEO folklore.
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As a compliment to Alex’s presentation on site search optimization at the 2005 Vegas PubCon, I developed a free site search tool called BeyondSiteSearch which allows a webmaster to customize site search results which can help optimize a site’s usability and conversion rate. Considering we’ve had over 800 downloads since the PubCon release, I’d say it’s been filling the niche rather brilliantly so far. Here’s a link to the custom site search tool‘s instructions and download page.

Happy hacking!

Hi, I’m Ryan Smith, Lead Systems Architect at Beyond Ink and regular WebmasterWorld PubCon attendee. Welcome to HackingSearch.com!

On this blog we will explore the technical aspects of SEO/SEM, particularly from a tools development and open source programming perspective, as well as ongoing SEO research. We will also occasionally grok the deeper meaning of Search as this sleeping giant of an industry slowly awakens, and meander down the many side streets of my own personal projects.

Thanks for stopping by!